Looking to expand your brand online sales to Europe and UK? Welcome to the idea of direct shipping. Trans-Atlantic trade continues to be a significant opportunity for Canadians! Canada origin goods can clear duty-free under the Comprehensive Economic and Trade Agreement (CETA). Airlift, clearance, and last mile delivery are the three main components for cross border shipping of eCommerce orders to European customers. How to efficiently classify and clear thousands of individual orders involves intricate details.
Review of the traditional e-commerce shipping options from Canada
Canada Post and couriers are common options to send international online orders from Canada.
Beyond maximizing your discount with your existing carriers, consider building a direct shipping solution.
DPD is a leading European carrier with access via Jet Worldwide Canada!
A minimum volume is required to send. However, an analysis will create breakeven at relatively low volume. Jet’s carrier network creates significant savings.What's more exciting is the opportunity to scale directly from your established fulfillment assets.
With Jet Worldwide, build the tools to enable best in class access to your global customers.
Shipping delivery duty paid is either not practical or possible via Canada Post or via couriers. The best way to manage import fees is to build dedicated import processes. Via direct shipping, payment of import fees payable in bulk at the time of import. Read more about delivery duty paid.
There are three main costs to consider for the importation of goods to Europe and the UK
In shipping direct, the brokerage fee is significantly less cleared in bulk. Also, some Canadian goods may benefit from the Canadian European Free Trade agreement (CETA)
Shipping times to Europe should be no more than 7-10 days. Express options should be available as well for faster delivery.
Expanding beyond North America is a natural step to grow your e-commerce business. Understanding the available options that fits your business model is essential.
Selling your merchandise online as an e-commerce retailer opens your business up to a much larger market. Considering going global beyond the United States. Selling to European and UK customers online is a similar size total market.
Europe, with over estimated €700 billion in yearly sales is one of the world's top e-commerce markets. Great Britain a top national market, followed by France and Germany.
Experts report a higher a high average transaction value for an international sale. Studies show 15-20% higher average sale compared to the average domestic sale. Shipping internationally provides stores like yours with the opportunity to sell to a much larger audience.
European countries are very diverse - and distinct -markets. Each with its own language and cultural differences.
Your product, is it attractive to European and UK customers?
Be realistic about the number of European and UK shoppers interested in buying your products. There is an image advantage associated with being a Canadian online retailer. Yet, trying to make it big in both Europe and the UK contain challenges.
Success includes combining the key elements.
During the checkout process, taxes and any customs duties viewable by the customer, ensuring transparent pricing. This can include a pop-up that appears when they first arrive on the website.
Give your European and UK customers expedited free delivery to across Europe and the UK. Within the delivery window that European shoppers expect. Within 5 working days.
Accompanying PDF Presentation: Shipping to Europe
One of the main obstacles for selling to European customers is shipping from Canada. Retailers face challenges in competing due to the high shipping costs.Keeping free or low shipping costs is more important than speed. However, it's important to keep the transit time within 1 week. Consider adding Express delivery to your shipping methods so you offer European consumers a choice whether or not to pay extra for fast delivery.
Stick with popular carriers: Each European country has its own local preference when it comes to couriers. Local favourite DPD is hard to beat for European and UK shoppers. DPD and its local subsidiaries have a strong presence across the E.U.
Selling to European customers includes having to follow international shipping and import rules. Certain kinds of products need further approvals. All the more reason to develop dedicated import processes.
Transparency is key when it comes to return shipping.
Just like American online shoppers, Europeans often return items purchased online, either due to sizing issues or simply not meeting the customer's expectations.
Consult with our team to get more insights.The Role of Parcel Shipping to Europe is crucial for international trade and commerce.